Introduction
The most important factor that real estate investors seek is a location advantage. Noida is rapidly becoming a prime location for commercial investment in India, particularly due to the upcoming Jewar Airport. The area is continually developing into a commercial hub and is experiencing significant growth. Several factors have contributed to Noida’s increasing popularity, making it an ideal location for commercial investment.
Noida boasts excellent road connectivity and features numerous metro stations that link almost every location in the city, effectively reducing traffic congestion and saving time. Connectivity is a crucial factor for investors and business owners when deciding on the location of their enterprises. The city offers a range of modern amenities and services, including top-tier schools, colleges, hospitals, shopping complexes, and IT hubs, all within easy reach. This convenience significantly contributes to Noida’s increasing popularity as a residential choice, which in turn is driving its commercial growth as well.
Three major reasons why it is profitable and risk-free to invest in Noida’s commercial projects:
Noida is gaining commercial attention for numerous positive reasons, among which the three main reasons are –
- Positive returns on Investment – If you’re considering investing in commercial property in Noida, focus on the most lucrative options that offer attractive returns on investment, particularly in the highly sought-after commercial office spaces. It’s important to evaluate developers whose projects promise high rental yields. Consider factors such as location, design, connectivity, and amenities, which are plentiful in Noida due to the increasing residential demand that is driving commercialization.
- Growth Prospects -Investing wisely and making strategic decisions can lead to rapid growth and capital appreciation. Partnering with top developers in Noida, India, can yield high rental returns and significant capital appreciation, resulting in long-term passive income gains. Selecting the right submarket for commercial investment in areas like the Yamuna Expressway and Greater Noida Extension offers promising future growth prospects.
- Availability of Choices – One reason for the booming commercial market in Noida is the abundance of commercial properties being offered by top developers, along with high competition in the area. Investors can easily find worthwhile commercial assets throughout the city, regardless of their budget. These properties are conveniently located near transportation and connectivity options, dining establishments, networking opportunities, medical facilities, and many other essential services.
When it comes to investing in commercial properties, location undoubtedly plays a critical role, but the potential rental yield is significantly influenced by the type of property and the success of the businesses it houses. For example, a retail shop in a bustling mall can deliver impressive rental returns if it benefits from high foot traffic. Similarly, office spaces can yield great returns when the tenant company is thriving. Warehouses can also be lucrative investments, particularly when the businesses utilizing them are performing well. And for studio apartments, strong branding and effective marketing are key to achieving solid returns. Moreover, many national and multinational franchises consider Noida a prime location for investment. In this thriving commercial market, investing in commercial property is worthwhile.
In this blog, we will delve into two exceptional commercial properties in the rapidly developing Noida Extension market that uniquely blend high street retail with studio apartments. These properties not only meet the growing demands of businesses but also capitalize on the rising interest in residential units within commercial settings. This combination makes them highly attractive options for savvy investors looking to secure impressive returns.
The Top 2 Commercial Giants:
As we have seen why the Noida commercial market is worth investing in, let us explore the two leading commercial giants in this market: Saya SouthX and Trehan IRIS Broadway.
Saya SouthX –
Developer’s profile: Saya SouthX is a significant ongoing commercial project developed by the renowned Saya Group, which has 25 years of experience in the real estate industry. The group is committed to delivering premium projects of the highest quality and promises timely completion in the Delhi NCR region. They have successfully completed several excellent residential projects, such as Saya Zion and Saya Gold Avenue, and are now venturing into the commercial real estate market with two major projects: Saya SouthX and Saya Piazza. One of the unique features of the Saya Group is their strategic selection of locations. For instance, Saya Gold Avenue is situated right behind Shipra Mall in Indirapuram, while Saya Zion is developed at the entrance of Gaur City 1. It is important to note that, to date, the Saya Group has solely delivered residential projects, and both of their commercial projects are currently under construction. In the Delhi NCR region, the Saya Group is recognized as a leading real estate developer known for its trustworthiness, sustainability, superior construction quality, transparency, and innovation.
Project Highlights: Saya SouthX (RERA num – UPRERAPRJ17950) is an upcoming mixed-use commercial high street project featuring approximately 1,000 retail outlets, entertainment zones, and around 336 business suite studio apartments. The project is expected to be complete and ready for possession by December 2026, catering to the retail needs of thousands, as Greater Noida West is a high-density residential area. Surrounding the project is a substantial amount of green space, and it includes ample outdoor parking with a capacity for around 400 to 500 cars in addition to a two-tier basement parking facility. Located at Ekmurti Chowk, Greater Noida West, the development sits on a 3-acre corner plot, allowing it to be open on three sides. One side is adjacent to the 130-meter wide Greater Noida Link Road, another faces the 60-meter wide Gautam Buddha Road, and the third opens onto a 24-meter wide sector road. Unlike many other commercial outlets in the area that are accessible only via the sector road, this project boasts unique accessibility from all three sides, primarily through the main road.
The visibility of the shops will be excellent due to its three-sided open design, extensive glass partitions, and six atriums. The project is well-connected to Noida and Greater Noida via the Greater Noida Link Road and will gain enhanced metro connectivity after the planned expansion of the Aqua Line Metro, which will bring nearby access to the Ecotech 12 and Greater Noida Sector 4 metro stations. Its proximity to the upcoming Jewar International Airport is expected to boost its growth further. Ecotech 12, a 250-acre industrial park featuring auto and auto spare manufacturing companies, is located just behind the project. Additionally, it is close to Techzone IV, home to well-known multinational corporations such as IBM, Kyndryl, NTT Data, and R Systems.
The developer has partnered with several national and international brands that have already invested in this project, including Cinepolis multiplexes, Lemon Tree for studio apartments, Cult Fit gym, Playboy, Sunburn, Flying Dutchman, Bata, and many more to come. A standout feature of Saya SouthX is its Showstopper – fully furnished studio apartments known as Saya SouthX Biztop, which range in size from 688 sq. ft. to 815 sq. ft. These apartments are available for a mix of both residential and business purposes and come with fully loaded in-house amenities. Residents will enjoy a dedicated clubhouse, separate parking spaces for studio apartments, as well as distinct entrances and lifts for easy access to the retail area of Saya SouthX.
Why invest in Saya SouthX: Saya SouthX is located in a high-density area with over 500,000 families within a 6 km radius. While the commercial needs of the community are somewhat met, there is a lack of premium and luxurious venues for hosting large events. Saya SouthX offers six lavish banquet halls that can accommodate approximately 3,000 guests, fulfilling this demand. Additionally, Saya SouthX Biztop is conveniently situated near Ecotech 12, which houses large manufacturing units. This location can serve as a comfortable residence for delegates traveling from 10 to 12 km away. Greater Noida West is set to experience significant growth, with 5 lakh apartments projected in the coming 3-4 years, which will bring in approximately 12 lakh potential residents. This site of Saya SouthX boasts an excellent plot location that is open and easily accessible from three sides. So, the increasing population is expected to create a robust customer base eager to take advantage of the dynamic offerings at Saya SouthX. It has established partnerships with well-known national and international brands, as well as reputable facility management companies. One of these partners is the highly regarded Lemon Tree Hotels, which is responsible for overseeing the management and operations at Saya SouthX Biztop to ensure high-quality hospitality standards. Given these factors, we anticipate a significant footfall at Saya SouthX. The studio apartments are expected to lease quickly, providing owners with guaranteed monthly rental returns and promising capital appreciation.
Investment in Saya SouthX: Saya SouthX offers a variety of investment options, with prices starting at approximately Rs 16.50 lakhs for retail shops. Investors in Saya SouthX Biztop will benefit from a pre-leased advantage, including a three-year assured lease guarantee at Rs 70 per square foot from the time of possession for the studio apartments. This translates to a monthly rental income of around Rs 48,000 for a 688 sq. ft. studio apartment. When examining rental price trends in the area, it’s noted that FMCs typically rent out single rooms for approximately Rs 38,000 to Rs 50,000 per month. Current market rates indicate that prices for a 688 sq. ft. studio apartment in Saya SouthX Biztop start at about Rs 82 lakhs, offering an estimated rental yield of around 7%. The payment plan is structured as 70:30, where 70% of the payment is required within 60 days of booking, and the remaining 30% is due at the time of possession.
Trehan IRIS Broadway Greeno West –
Developer’s profile: Trehan IRIS Broadway is a popular ongoing commercial project built on a legacy of over 60 years by the renowned Trehan Group of developers. Established in 1930, the Trehan Group officially became a real estate construction company in 1994, founded by Mr. Jagdish Ram Trihan. He worked for many years as a class ‘A’ certified government contractor and was responsible for significant projects, including Tihar Jail, AIR Bhawan, Sanchar Bhawan, PWD Headquarters, the Supreme Court of India, and Safdarjung Airport Terminal.
In addition to government projects, the third generation of the Trehan Group expanded into the private sector real estate market in the NCR region, developing villas, commercial complexes, farmhouses, residential projects, IT parks, and more. Over the past six decades, they have completed more than 15 million square feet of development and delivered over 100 projects.
Currently, they are recognized as leading class ‘A’ certified contractors in both government and private sectors. Some of their most successful commercial projects include IRIS TechPark, IRIS CyberTower, IRIS Broadway Gurugram, IRIS Farms, and IRIS CyberSquare. The Trehan Group is committed to delivering high-quality projects on time, featuring modern designs and advanced architecture, supported by their in-house quality control construction systems and structured manuals.
Their latest commercial project, IRIS Broadway, showcases their proficiency in managing a fully leased commercial mall in Gurugram, which has been a tremendous success. It has partnered with major retail players such as Croma, Samsung, Monte Carlo, Starbucks, FabIndia, Daryaganj, and more, with nearly all its shops rented out, ensuring a consistent flow of rental income for investors.
Project Highlights: IRIS Broadway Greeno West (RERA Numbers: UPRERAPRJ673874, UPRERAPRJ569853) is conveniently located just 210 meters away from Saya SouthX, along the 130-meter wide Noida-Greater Noida Link Road, which connects Gaur Chowk to Pari Chowk and the Yamuna Expressway. This project spans 3.5 acres of fully paid land in Ecotech 12, Greater Noida West. Designed as a high-street commercial project, IRIS Broadway will feature a variety of retail spaces, anchor stores, entertainment options, hospitality facilities, and office spaces.
The development is planned in two phases: Phase 1 is expected to be completed and ready for possession by June 2026, while Phase 2, which includes hospitality and office spaces, is anticipated to finish by March 2027. With a substantial surrounding residential population of approximately 7-10 lakhs, the average footfall at this project is expected to be very high. It is situated near Ekmurti Chowk in Greater Noida West and is open on two sides: one side faces the 130-meter wide Greater Noida Link Road, while the other side faces a 24-meter wide sector road.
This two-sided design, along with a high elevated structure and a spacious atrium covering 25000 square feet, ensures excellent visibility for the shops. The project will benefit from great connectivity to Noida and Greater Noida via the Greater Noida Link Road and will improve metro access after the planned expansion of the Aqua Line Metro, which will connect to the Ecotech 12 and Greater Noida Sector 4 metro stations. Located in a developed area, its proximity to the upcoming Jewar International Airport will further enhance its growth prospects. Behind the project is Ecotech 12, a 250-acre industrial park that houses auto and auto spare manufacturing companies. Additionally, it is close to Techzone IV, which is home to well-known multinational corporations such as IBM, Kyndryl, NTT Data, and R Systems.
This high-end retail landmark is designed by the UK-based architecture firm BENOY, renowned for their work on iconic projects worldwide, including the Dubai Mall, Ferrari World in Abu Dhabi, Bluewater in the UK, and the Mall of India. The project utilizes advanced MIVAN construction technology, and the Trehan Group employs its in-house construction workers and equipment, ensuring cost-effectiveness. The development will consist of a six-storey commercial building featuring two towers on each side for hospitality and office spaces.
The office area will have a separate entrance lobby and lifts for private access to retail spaces and outdoor areas. Additionally, the building will include a centralized air conditioning system and a large central atrium with a unique water feature to provide natural light, space, and natural cooling within the building. The design prioritizes environmentally sustainable practices while offering an aesthetically pleasing commercial mall that integrates various facilities into a beautiful overall space.
Why invest in IRIS Broadway Greeno West: IRIS Broadway Greeno West is an architectural marvel by the acclaimed BENOY of the UK, renowned for iconic projects like Ferrari World in Abu Dhabi and City Walk in Dubai. Such a prestigious design guarantees to captivate a striking presence that will draw significant foot traffic and attention in an area filled with hustle & bustle. IRIS Broadway redefines leisure with a triple-height family entertainment center that includes a dazzling array of electronic games, bowling lanes, and arcades, complemented by a state-of-the-art multiplex boasting over 1,200 seats.
This combination guarantees a fun-filled outing for families, friends, couples, and visitors, making it a go-to destination for entertainment. With its collection of high-end retail outlets, IRIS Broadway promises a premium shopping experience. By attracting prestigious brands such as Courtyard by Marriott for hospitality, Zudio, Deerika, Croma, etc., the project positions itself as a premier marketplace, catering to diverse customer preferences and enhancing its commercial viability.
Following the triumphant success of IRIS Broadway Gurugram, which is fully leased, the Greeno West project benefits from a prime location directly adjacent to a proposed metro station. This ensures unparalleled accessibility for visitors. With six independent entry and exit points and designated drop-off areas for retail, hotel, and banquet services, convenience is at the forefront of its design. Moreover, Greater Noida West is poised for tremendous growth and a high population. This burgeoning population shall translate into a thriving customer base for IRIS Broadway.
Investment in IRIS Broadway Greeno West: IRIS Broadway Greeno West offers a variety of investment options. Basic retail spaces of 300 sq ft are priced at Rs 33000 per sq ft, providing an assured return of 12% until the date of possession. After possession, the rental income will be Rs 110 per sq ft, resulting in a monthly rental income of Rs 33000. Investors in IRIS Broadway Greeno West will benefit from the pre-leased advantage. Office spaces start at approximately Rs 36 lakhs for 450 sq ft, which can be used for self-purposes or rented out, yielding a rental return of around 7-10%. Rental price trends in the area indicate that FMCs typically lease single rooms for about Rs 38,000 to Rs 50,000 per month, making IRIS a favorable option. The payment plan is structured as 50:25:25, where 50% of the payment is required at the time of booking, 25% upon completion of the superstructure, and the remaining 25% is due at the time of possession.
Concluding Assessment: Which Is the Better Investment?
Both Saya SouthX Biztop and Trehan IRIS Broadway Greeno West present attractive investment opportunities in Greater Noida West’s rapidly growing commercial corridor. If you’re seeking an early mover advantage, lower entry costs, and dual-purpose studio units (both residential and commercial), Saya SouthX Biztop is a standout choice. It is situated on a prime corner plot with three-sided access, conveniently located near industrial and corporate hubs.
This prime location is expected to draw significant foot traffic due to its banquet halls, multiplex, entertainment zones, food court, and partnerships with premium brands. Additionally, the three-year assured lease rental makes it appealing for risk-conscious investors. In contrast, Trehan IRIS Broadway Greeno West is good only for the investors interested in architectural excellence, premium brands, and a diversified commercial ecosystem. Its collaboration with the internationally renowned architectural design firm BENOY, along with assured rental returns and a presence of high-end brands, provides a strong long-term growth potential, particularly in the hospitality and entertainment sectors.
Final Verdict
If your investment goal is to achieve quick to medium-term rental income as well as capital appreciation in the long run with a lower upfront budget, Saya SouthX is a better choice. Moreover, in Saya SouthX, the business suite studio apartments, named the Saya SouthX Biztop, and its well-positioned location for better visibility are an added advantage that lacks in IRIS Broadway. However, if you have a larger budget and are seeking long-term capital appreciation with premium retail and hospitality exposure, you may go with Trehan IRIS Broadway Greeno West.
(Written by Namrata)
